What is an AI-visibility audit?

A check of what AI search tools — ChatGPT, Claude, Perplexity, Gemini — actually see and say when someone asks about your site or your space. It covers whether your pages are readable to AI crawlers, whether your structured data tells the machines who you are, and which competitors get cited instead of you.

What does the roast check?

Crawlability for AI bots, schema and structured-data gaps, whether your brand entity is defined consistently, how your content reads to an answer engine, and what the major AI tools currently say about you. The result is a gap report with the fixes ranked by leverage.

Yes — the roast is free and lands as a PDF in your inbox. The paid version is the full GEO Audit ($149): deeper competitor comparison, citation-pattern analysis, and a 30-day fix list.

Free audit

Your website is invisible to AI.

I scan your site through the eyes of ChatGPT, Claude, and Perplexity. I show you the gaps. You get a brutal, free PDF in your inbox in under five minutes.

Result lands on this page in 20-30 seconds. I'll also email it.

What's in the roast

What ChatGPT, Claude, and Perplexity actually see when they crawl your homepage. Most LLMs ignore JS-rendered content. Yours probably included.
Schema gaps — Organization, Article, Product schema. Missing or wrong.
OG tags — Twitter card, og:image, og:description. Half of sites get these wrong.
llms.txt — the new robots.txt for LLMs. You don't have one. I'll tell you what to put in it.
Three concrete fixes ranked by expected lift. Most are free. Some take 20 minutes.

Want us to actually fix it? Website Rebuild scopes per-project — email a brief, quote inside 24 hours. Want a 10-page audit on AI brand visibility instead? GEO Audit is $149.

Frequently asked

What is an AI-visibility audit?: A check of what AI search tools — ChatGPT, Claude, Perplexity, Gemini — actually see and say when someone asks about your site or your space. It covers whether your pages are readable to AI crawlers, whether your structured data tells the machines who you are, and which competitors get cited instead of you.
What does the roast check?: Crawlability for AI bots, schema and structured-data gaps, whether your brand entity is defined consistently, how your content reads to an answer engine, and what the major AI tools currently say about you. The result is a gap report with the fixes ranked by leverage.
Is it really free?: Yes — the roast is free and lands as a PDF in your inbox. The paid version is the full GEO Audit ($149): deeper competitor comparison, citation-pattern analysis, and a 30-day fix list.